The Police Expert Network on Missing Persons (PEN-MP) recognized International Missing Children’s Day by kicking off the #DontBeAnEasyCatch campaign that warns children about online predators. The prevention campaign features an animated video with prevention tips which has been translated into 10 languages and distributed in 23 countries—including the U.S. and Taiwan.

Police from twelve European countries launched a prevention campaign for International Missing Children’s Day with the animated video, “Stay Safe with Simon.” The two-and-a-half-minute video can be seen in languages spoken in Italy, Spain, the Czech Republic, Poland, Slovakia, Slovenia, The Netherlands, The Republic of Srpska, the United Kingdom, Portugal, Malta, and Austria.

AMBER Alert Europe launched an educational campaign on Missing Children's Day, May 25, 2018, to teach children how to protect themselves when they are lost or abducted. The campaign included a coloring book that helps children learn how to get from home to school and back safely. An animated video was also made available to instruct parents what to do if their child is missing. The prevention campaign was shared by police in Slovenia, France, Slovakia, The United Kingdom, The Netherlands, Italy, Spain, Poland and The Czech Republic.

After three years of preparation, Ireland officially launched Child Rescue Ireland, a child abduction alert similar to the AMBER Alert, on May 25, International Missing Children's Day. Child advocates have pushed for an alert and a recent report indicated Ireland had 114 children go missing during the past five years.