The International Centre for Missing & Exploited Children (ICMEC) is now using a global platform that combines artificial intelligence (AI) and digital advertising to locate missing and abducted children. The GMCNgine™ uses geo-targeting and dynamic ad technology to get missing children alerts to the right communities quickly. The system also uses AI to scan millions of images on the web to locate pictures that resemble missing children. “The GMCNgine™ sparks global change in missing child investigations,” said Maura Harty, President and Chief Executive Officer for ICMEC. The tool will be used in 29 countries.
